

Why is video & photography
so important?
Pillaer is a Belgium-based production agency with a passion for brand and business content creation. Whether it’s construction, food, advertising, portrait, travel, interior or architecture photography or video, each client or brand deserves a custom-made approach. We are experts in putting the DNA of the brand or company into our content strategies. The right brand image is crucial for standing out.
TRULY BRING YOUR STORY TO LIFE WITH VIDEO
This form of communication has been growing solidly for years. More and more people come into frequent daily contact with moving images, via YouTube, SnapChat, Instagram and so on. In short: video is everywhere! The great power of video is that you manage to present complex subject matter very simply visually. It allows you to put more emotion into your story, even more than with images and text.
There is a reason why Facebook prefers this form of communication: the interaction rate is much higher. Regardless of your sector, target audience or company size, video creation is worth considering. If you can hold the consumer’s attention with it, your mission is accomplished, right?
Video is a separate area of expertise for Pillaer because this form of communication does involve a separate approach. It is important to determine in advance what and where you want to use the video. The channels you are considering help determine the length and format of your video. The objective of your video is also important and affects the specific editing: are you creating content for social, do you want to produce a corporate video for your website or do you want to use a marketing video for advertising? It is important to think about what you want to achieve with your video. Because video creation has different aspects. At OMcollective, we are adept at the whole procedure, but we can also assist with certain parts if you already have some expertise in house.
TAILORED CONTENT
When it comes to content creation, our agency answers all the most important questions. How do you keep track? How do you stay ahead? In this ever changing world, you need to stand out with strong visuals and video – but where do you start? Our content production agency is ready to offer the assistance you need.